Posted on Monday, October 21, 2024
“Trying to Sell Your Home will Feel Like The Last Thing You Want to Try Again Right Now”
… But we can Help You Move onto the Next Chapter of Your Life Before Next Christmas”
What would that do for you and your family?
We recently sold a house for a couple in Woodford, Brian and Hilary, that had previously been on the market for 3 years.
3 long years.
It’s fair to say, they had given up. When they first received our letter, they called us with more scepticism than optimism.
They’d seen it all before. Or so they thought …
We visited the country cottage – beautifully decorated inside and with the most beautiful views.
They told us their story. Chain problems, followed by survey issues, followed by almost unbelievably, the unfortunate passing away of a buyer, three days prior to exchange. They had had it all.
Now that may put everything into prospective a little bit – but all they wanted now was to spend precious time with their grandchildren.
We managed to convince Brian and Hilary that our methods to sell a house were different. They were still slightly hesitant but agreed to give it one last go.
112 days later …
The house was sold for the original asking price, contracts exchanged and the couple had bought their perfect home in Oxford, five minutes from their grandchildren.
26th December – I took a call, it was Hilary.
“I want to thank you, Janet and Emily for everything you and your team have done for our lives. Last night, we had 15 grandchildren stay over and it was wonderful”
We know what you’re thinking …
15 grandchildren? Sounds like a nightmare to us.
They were finally where they wanted to be.
What did we do differently?
Identified three main areas we had to improve in order to present the home at its very best …
Presentation advice - The previous agent had told our client that their home was presented well and that they didn’t need to make any changes. We felt differently.
We gave our client a list of small suggested tweaks to enhance the overall presentation of the house and make sure it looked its very best for photography and viewings.
Lifestyle photography – Whilst the previous photography had been a good professional standard, it just didn’t capture any of the real essence of this lovely house.
We engaged a specialist lifestyle photographer who was adept at creating a warm, homely atmosphere with his images. To assist, we were present during the photoshoot, with extra styling accessories so that the house looked super-desirable.
Bespoke brochure – When it was last on the market, this house had a standard set of particulars. These contained all the necessary information and photographs, but we felt they were a little uninspiring.
So we created a bespoke ‘magazine’ style brochure, complete with unique artwork we had especially designed. In doing so, we ensured that a buyer’s interest in reading the brochure would be the very best.
With these three vital elements, we also added a ‘twilight’ image, a bespoke front image and aerial photography, all of which designed to create the maximum impact, which is exactly what it did for this house. We used social media to advertise to the market we felt the buyer would come from and we were right.
Is it still the right time for you?
If you’d really like to move on now, but having tried to sell already, you are unsure of the best way to go about it.
Maybe you don’t want to risk your house languishing on the market for months or even years, becoming stale.
We can help you.
Don’t just take our word for it … here are a few other families we’ve helped.
“I was initially recommended to yourselves by a friend of my mothers who praised the way you helped her with the sale of her bungalow. She told me you were excellent and dealt with everything for her. I can only say she was quite right!”
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“We moved into our new home on the 25th February and have been meaning to write every day since. We just wanted to say thank you for the excellent and professional service you have given us over the last 2 ½ months. Our house sold very quickly due to your marketing skills and techniques and you kept us fully informed of the progress of the sale. We very much appreciated all your hard work and commitment (especially over the Christmas and New Year ‘holiday’). We have already recommended your services to our friends”
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“A great big THANK YOU for the use of the radiators. We are snug and warm again with our brand new boiler, and it is lovely to have hot water and a shower! With SO much gratitude and you really have gone the extra mile to help us sell our home”
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Over the last two decades, we have helped sell over 2,000 unique and special homes with their very own story to tell. Our distinctive property marketing service is not right to every house, but those clients we do help consistently sell and for a higher price.
If you have a unique home, we would be delighted to offer you a complimentary advice meeting with us. After an hour, you’ll have a clear picture of why your house didn’t sell and what you need to do to sell for the price you want.
The difference between you and selling your house is knowing why it hasn’t sold, and the right advice at the right time, makes all the difference.
We are a home sale strategist and founder of Richard Lowth, a bespoke estate agency in Cheshire.
And our team love a challenge.
Our expertise is in prioritising why your house has not sold. Two decades of helping frustrated sellers move on with their lives has made us confident in our ability to help you.
Three ways of moving forward.
A call direct on 07866 269551 (try to avoid 18:00 – 18:30 – this is walking time for my dog Seb) or Email me at richard@richardlowth.co.uk with any questions and we can chat about how we can help you move on to your next chapter – before time.
Richard Lowth
-Cheshire-
PS: If you’re not quite ready yet and would like a marketing pack from me, call my team on 01625 859911 and they will send one out to you as soon as possible.
